Riel, C. B. M. van.
Essentials of corporate communication : implementing practices for effective reputation management / Cees B.M. van Riel and Charles J. Fombrun - London ; New York : Routledge, 2007 - 306 p.; 24 cm.
9780415328265
Communication in management
Corporations -- Public relations
658.4 / E78
Essentials of corporate communication : implementing practices for effective reputation management / Cees B.M. van Riel and Charles J. Fombrun - London ; New York : Routledge, 2007 - 306 p.; 24 cm.
9780415328265
Communication in management
Corporations -- Public relations
658.4 / E78