Marchand, Roland Advertising the American dream: Making way for modernity 1920 - 1940 - 1st ed. - USA Macmillan 1986 - 448 p. 26 cm. 003936 A 217 ISBN: 0520058852 Subjects--Topical Terms: Advertising--History--United States Dewey Class. No.: 659.10973 / A244