Kotler., Philip <br/><br/>
Principles of marketing 

 - 4th.ed. 
 - Englewood Cliffs, N.J  Van Nostrand Reinhold  1989 
 - 661. p.  26 cm 
<br/><br/> 001651  V 030 
<br/><br/><label>ISBN: </label>137053606 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.8  / P957