TY  - BOOK
AU  - Ostroff, Feff
TI  - Successful marketing  to the 50 consumer
SN  - 138602972
U1  - 428 
PY  - 1989///
CY  - Englewood Cliffs, N.J
PB  - NJ Prentice Hall
KW  - Market research
KW  - United States
N1  - 002207; V 033
ER  -