Egan, John,    1952- <br/><br/>
Marketing communications / 
John Egan 
 - London :   Thomson Learning,   2007 
 - xxii, 467 p.;   28 cm.  
<br/><br/><label>ISBN: </label>9781844801213 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication in marketing <br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / M345