Majaro, Simon <br/><br/>
The essence of marketing / 
Simon Majaro 
 - New York ;    London :   Prentice Hall International,   1993 
 - xii,266 p.;   23 cm.  
<br/><br/><label>ISBN: </label>013285354X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / E78