000			00655nam a22001698 4500
020			_a0471624950
041			_aeng
082			_a658.81 _bS163
100			_aDalrymple, D. J.
245			_aSales management : Concepts and cases
250			_a3rd.ed.
260			_aNew York _bAllyn and Bacon _c1985
300			_a681. p. _c24 cm.
500			_a001615 _aV 018
650			_aThis student textbook provides an introduction to the role and responsibilities of sales managers. It focuses on the activities of first-line field sales managers, using numerous case studies and emphasizing personal selling, business ethics and industrial selling.
942			_cBOOK
999			_c24279 _d24279