| 000 | 00629nam a22001817a 4500 | ||
|---|---|---|---|
| 008 | 220415s2007 enk eng | ||
| 020 | _a9780415328265 | ||
| 041 | 0 | _aeng | |
| 082 | 0 | 4 |
_a658.4 _bE78 |
| 100 | 1 | _aRiel, C. B. M. van. | |
| 245 | 1 | 0 |
_aEssentials of corporate communication : _b implementing practices for effective reputation management / _cCees B.M. van Riel and Charles J. Fombrun |
| 260 |
_aLondon ; New York : _bRoutledge, _c2007 |
||
| 300 |
_a306 p.; _c24 cm. |
||
| 650 | 0 | 4 | _aCommunication in management |
| 650 | 0 | 4 |
_aCorporations _x Public relations |
| 700 | 1 | _aFombrun, Charles J. | |
| 942 |
_2ddc _cBOOK |
||
| 999 |
_c42800 _d42800 |
||