000 | 00601nam a22001817a 4500 | ||
---|---|---|---|
008 | 220415s1989 enk eng | ||
020 | _a205118291 | ||
041 | 0 | _aeng | |
082 | 0 | 4 |
_a658.8 _bG562 |
100 | 1 | _aToyne, Brian | |
245 | 1 | 0 |
_aGlobal marketing management : _b a strategic perspective / _cBrian Toyne, Peter G. P. Walters |
260 |
_aBoston : _bAllyn and Bacon, _c1989 |
||
300 |
_axx, 747 p.; _c25 cm. |
||
650 | 0 | 4 |
_aExport marketing _xManagement |
650 | 0 | 4 |
_aInternational business enterprises _xManagement |
700 | 1 |
_aWalters, Peter George Pakenham, _d1946- |
|
942 |
_2ddc _cBOOK |
||
999 |
_c42820 _d42820 |