Lovemarks : (Record no. 42880)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00632nam a22002057a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220415s2004 enk eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1576872041 |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | L911 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Roberts, Kevin, |
| Dates associated with a name | 1949- |
| 245 10 - TITLE STATEMENT | |
| Title | Lovemarks : |
| Remainder of title | the future beyond brands / |
| Statement of responsibility, etc. | Kevin Roberts, Ceo Worldwide, Saatchi & Saatchi |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York : |
| Name of publisher, distributor, etc. | Power House Books, |
| Date of publication, distribution, etc. | 2004 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 221 p.; |
| Dimensions | 24 cm. |
| 650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Brand name products |
| General subdivision | Marketing |
| 650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Brand name products |
| General subdivision | Forecasting |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Worldwide, Ceo |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Saatchi & Saatchi |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Sách |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Không cho mượn | Trung tâm Đào tạo Quốc tế - ĐH Khoa học Xã hội và Nhân văn Hồ Chí Minh | Trung tâm Đào tạo Quốc tế - ĐH Khoa học Xã hội và Nhân văn Hồ Chí Minh | Trung tâm Đào tạo Quốc tế | 15/04/2022 | 658.8 L911 | 300200000241 | 10/07/2022 | 10/07/2022 | Sách |
