Cases in marketing management / (Record no. 42758)
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000 -LEADER | |
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fixed length control field | 00603nam a22001937a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 220415s1991 enk eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 256088322 |
041 0# - LANGUAGE CODE | |
Language code of text/sound track or separate title | eng |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | C338 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Bernhardt, Kenneth L., |
Dates associated with a name | 1944- |
245 10 - TITLE STATEMENT | |
Title | Cases in marketing management / |
Statement of responsibility, etc. | Kenneth L. Bernhardt, Thomas C. Kinnear. |
250 ## - EDITION STATEMENT | |
Edition statement | 5th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Homewood : |
Name of publisher, distributor, etc. | Irwin, |
Date of publication, distribution, etc. | 1991 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 815 p.; |
Dimensions | 25 cm. |
650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
General subdivision | Management |
Form subdivision | Case studies |
650 04 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
General subdivision | Decision making |
Form subdivision | Case studies |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Kinnear, Thomas C., |
Dates associated with a name | 1943- |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha item type | Sách |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Không cho mượn | Trung tâm Đào tạo Quốc tế - ĐH Khoa học Xã hội và Nhân văn Hồ Chí Minh | Trung tâm Đào tạo Quốc tế - ĐH Khoa học Xã hội và Nhân văn Hồ Chí Minh | Trung tâm Đào tạo Quốc tế | 15/04/2022 | 658.8 C338 | 300200000196 | 10/07/2022 | 10/07/2022 | Sách |