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Cases in marketing management / Kenneth L. Bernhardt, Thomas C. Kinnear.

By: Bernhardt, Kenneth L, 1944-Contributor(s): Kinnear, Thomas C, 1943-Material type: TextTextLanguage: English Publication details: Homewood : Irwin, 1991Edition: 5th edDescription: 815 p.; 25 cmISBN: 256088322Subject(s): Marketing -- Management -- Case studies | Marketing -- Decision making -- Case studiesDDC classification: 658.8
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Item type Current library Call number Status Date due Barcode
Sách Trung tâm Đào tạo Quốc tế - ĐH Khoa học Xã hội và Nhân văn Hồ Chí Minh
Trung tâm Đào tạo Quốc tế 		658.8 C338 (Browse shelf (Opens below)) Available 300200000196

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Cases in marketing management /
Bernhardt, Kenneth L.,
1991
Trung tâm Đào tạo Quốc tế,
(300200000196 -/- 658.8 C338 -/- HTQT)

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